Aug 03, 2022
In Elder Care Forum
In the middle and late stages of the product, the business model of most products has been oriented. At this time, it is the same as the platform product, and the user email list experience is constantly optimized. For example, one of my favorite products - WeChat! Every update of it now prioritizes user experience. I have always liked WeChat. Every update of it is always so subtle. Before you can feel it, it has been optimized. For example, the account switching optimization of the user login interface, such as WeChat group, group folding function! Another example is the optimization of Douyin, the video zoom function, and the double-speed function. Of course, I still think that the user experience of Douyin is insufficient because it is fast to drag the timeline, but it is understandable, because Douyin's interaction has been achieved to the extreme! In the later stage of the product, the priority of user experience is more to retain users and enhance user stickiness! In the early stage of the product, the user experience is to drive users and add new users. Whether it is retention or new additions, user experience is very important, you can see! Finally, I hope that in the early stage of the product, you can think more about how to bring a better user experience to users, not how I can make money from users! As the book said, "I have met many product managers who, in addition to pursuing career success, also hope that the products they are responsible for will contribute and influence society. A good product should also gain a large number of users and revenue. Contribute to the progress of society and people's better life." Use these words to encourage each other, I hope we can all be pure product managers!